Nexen Tire announced that it will be taking part in this year’s Tire Cologne 2020 event which will take place in Cologne, Germany between May 24 and May 26.
The event is well-known in the tire industry. It hosts major companies from around the world that deal with wheels, tires, automotive accessories, and the provision of related services. These companies attend the exhibit to display their products.
Nexen tire is expected to display products in five categories: winter, summer, all-season, racing, and electric Nexen tires. In total, it will display seventeen tires. The N’Blue 4Season 2 will be shown for the first time at the trade show. This is alongside the N’FERA Sport EV which is specifically made for electric vehicles.
Nexen will also showcase the Porsche Panamera complete with the N’FERA Sport OE tire. There will also be a section dedicated to the company’s 80-year history with a timeline showing the milestones it has achieved. Officials will use the opportunity to expand the brand’s dealer network, further its global strategy, and secure partnerships.
“We are proud to present our latest, innovative products at The Tire Cologne once again after our successful participation in 2018,” said Peter Gulow, Vice President of NEXEN TIRE Central & East Europe. “We hope to maximize this valuable opportunity to meet various customers from around the globe and get in touch in presence after a long time.”
Visitors can meet the executive team from Nexen Tire Europe at booth A-010/B-019 in Hall 6 to get more information about the company and its products. The structure and design of Nexen Tire will be based on the company’s tire patterns and will have a signature brand color.