Toyo Tires’ presence at this year’s SEMA Show was a standout, as the company showcased a collection of custom vehicles adorned with Toyo-branded tires, while crowds of enthusiasts captured the moment. The excitement was palpable, particularly among the company’s marketing leaders who expressed pride in Toyo’s achievements over the past year. Tim Chaney, the Vice […]
Category Archives: Toyo Resources
08
Aug
Aug
Toyo Tire U.S.A. has unveiled the new Toyo Proxes Sport A/S+, an ultra-high-performance all-season tire designed for sports cars, CUVs, and SUVs. This innovative tire enhances wet traction while maintaining the excellent dry traction of the previous Proxes Sport A/S model. The Proxes Sport A/S+ incorporates an advanced tread compound that significantly improves wet condition […]
30
Jul
Jul
Toyo Tires has announced the upcoming release of the Observe Giz3, a studless tire designed for passenger cars, set to hit the domestic market in August 2024. The company is also expanding its range to include new sizes tailored for SUVs, in response to the rising popularity of these vehicles. Japan’s recent mild winter and […]
Nitto Resources, Toyo Resources
Toyo Tires and Nitto Tire Announce Joint Sponsorship of The Chevron Championship
30
May
May
Toyo Tires and Nitto Tire are teaming up to jointly sponsor The Chevron Championship, a prestigious event on the Ladies Professional Golf Association (LPGA) Tour. As part of this sponsorship,Toyo Tires announced its continued support for professional golfer Yuka Saso, who will be competing in the championship. Saso has seen significant success since turning professional, […]
27
Feb
Feb
Toyo Tire recently signed a new agreement with the BMW Car Club of America. The agreement will run until 2026. Toyo Tire will act as the broad contingency sponsor for one of the most prominent segments in the club’s racing history. It will extend its payout program to the E30, E36, and E46 spec classes. […]
27
Jan
Jan
Toyo Tire has appointed Tomoshige “Tomo” Mizutani as the Chairman and CEO of Toyo Tire Holdings of Americas Inc. (TTHA) in Costa Mesa, California. Mizutani has worked in the tire industry for 36 years. He previously served as the Chairman and CEO of Nitto, President and CEO of Toyo Tire North America OE Sales (TNOE), […]
01
Jul
Jul
Toyo Tires recently launched a new online learning platform for consumers dubbed Toyo Tires T3+ Games On The Go. The platform allows dealers, distributors, and associated staff members to play educational games that expand their knowledge about the tire maker. They even get to win prizes. According to Sonny McDonald, the senior national training manager, […]
Toyo Tire North American Manufacturing Inc. has named Shinji Tanabe as chairman and CEO. He will lead the team at the consumer tire plant located in White, Ga. Tanabe is a veteran with 41 years of experience at Toyo. He has climbed the ladder within the company since he started working there. The company has […]
12
Apr
Apr
The new ultra-high performance all-weather tire is built to deliver great traction in different weather conditions. The Toyo Celsius Sport tire fits high-performance luxury cars, SUVs, and CUVs. It comes with the three-peak mountain snowflake symbol to show its capability in slush, ice, and snow. Toyo already has a lineup of Celsius products that include […]
Toyo Resources, Uncategorized
Toyo Tires Will Showcase 32 World-Debut Custom Vehicles at 2021 SEMA Show
28
Oct
Oct
The Toyo Tires Treadpass is set to return for its 8th year. It was postponed in 2020 due to the Covid-19 pandemic. The upcoming popular destination for SEMA attendees will host world-debut cars. It will be located between the Central and South Halls of the Las Vegas Convention Center. Toyo Tires’ Outdoor booth will have […]
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