Top Tire Manufacturers Release Sustainability Roadmap

Top Tire Manufacturers Release Sustainability Roadmap

The World Business Council for Sustainable Development (WBCSD) recently released a roadmap that caters to the members of the Tire Industry Project. The initiative is aimed at accelerating the value-chain impact the industry has on the Sustainable Development Goals (SDGs). These were adopted in 2015 by all the United Nations Member States to address the world’s most important issues by 2030.

The document, which is dubbed Sustainability Driven: Accelerating Impact with the Tire Sector SDG Roadmap, was created by 11 member companies of TIP. They did this with the help of value-chain stakeholders. The document outlines the contribution the tire sector looks to make to help drive the achievement of the SDGs. This mainly involves the transition to a low-carbon, resource-efficient, and resilient economy.

Members of the TIP include Continental Tire, Goodyear, Kumho Tire, Pirelli, Toyo Tires, Bridgestone, Cooper Tire, Hankook Tire, Michelin, Yokohama, and Sumitomo Rubber. The document outlines how the tire value chain connects with the SDGs and the key areas it has the most significant impact. It also provides the key actions that will accelerate and scale the contribution to the SDGs.

“The tire sector interacts with all 17 SDGs, but the Roadmap puts the focus where the sector has the greatest potential to lead, accelerate, or influence action toward the 2030 Agenda,” said TIP Director, Anne-Cécile Rémont. “Seven impact pathways to maximize positive impact and minimize negative impact were identified across three main themes: supply chain, operations, and products and services.”

“We encourage all members of the sector, and customers, consumers, suppliers, governments, academia, and NGOs, to engage with the Roadmap to accelerate SDG impact”, said Rémont.”

Some of the global stakeholders that were consulted in the creation of the roadmap include non-governmental associations (NGOs), consultancy firm ERM, subject matter experts, and industry associations. This helped the TIP to acknowledge the opportunities and challenges that are presented by the SDGs to different stakeholder groups.

The SGDs act as a framework to find solutions to the most pressing environmental, social, and economic issues. The related Sector Roadmaps produced by WBCSD wish to inspire businesses to incorporate global ambitions and needs into business solutions.

“By applying their creativity and innovation to develop these solutions, companies and entire sectors will be in a better position to manage risk, anticipate demand, capture growth markets, and strengthen supply chains”, said Peter Bakker, President, and CEO of WBCSD.