Category Archives: Yokohama Resources

Yokohama’s BluEarth AE-01 Tires to Equip Honda’s New N-ONE e Mini-EV

Yokohama Rubber Co., Ltd. has confirmed that its BluEarth AE-01 tires will be included as original equipment on Honda’s upcoming N-ONE e, a compact electric vehicle set to launch in Japan this September. The N-ONE e will come with 155/65R14 75S size tires, designed to support the mini-EV’s efficiency and comfort. Eco-Friendly Design and Performance […]

Yokohama Rubber to Supply GEOLANDAR Tires to Toyota’s All-New 4Runner SUV

Yokohama Rubber has announced that its GEOLANDAR line will be specified as original equipment (OE) on the new Toyota Motor Corporation 4Runner sport utility vehicle, which was introduced in January. The company will be shipping GEOLANDAR A/T G31 245/70R18 110H tires for Latin America and GEOLANDAR X-CV 245/70R17 110T and 265/55R20 113V tires for North […]

Yokohama Unveils Fuel-Efficient BluEarth 109L and 109L UWB Trailer Tires at TMC Show

Yokohama Tire got a lot of media attention at the latest TMC show in Atlanta with the introduction of two new fuel-saving trailer tires: the BluEarth 109L and its ultra wide base brother, the BluEarth 109L UWB. The SmartWay-approved lines are now available in the U.S. and Canada, further solidifying Yokohama’s commitment to commercial performance […]

Yokohama Tire Launches Tough 116R Steer Tire for Severe Road Conditions

To improve performance in regional fleets, Yokohama Tire has introduced the 116R, an all-new all-position steer tire that is designed to provide consistent performance during severe driving conditions. Yokohama has announced official availability of the 116R in the US market. Made at Yokohama’s Mississippi manufacturing facility, the 116R is presently manufactured in three sizes: 11R22.5, […]

Yokohama TWS Reaffirms U.S. Commitment with Mitas Tire Facility

Yokohama TWS is recommitting to American agriculture after a long dedication with a further investment in its Mitas agricultural tire plant in Charles City, Iowa. The move follows a growing trend of reshoring production in numerous sectors and is seen as a strategic effort to enhance service delivery and manufacturing efficiency in the U.S. Company […]

Yokohama Unveils the New Alliance Agriflex+ 377 XT Tire

Yokohama has introduced the upgraded Alliance Agriflex+ 377 XT tire, which boasts innovative technology and a redesigned sidewall, enhancing its performance within the Agriflex+ 377 flotation tire series. This new model is specifically designed for heavy agricultural machinery, offering significant advantages in terms of load capacity and soil preservation. Optimized for Heavy Machinery Use The […]

Yokohama ADVAN Sport EV Tires To Come as OEM in New Stelato S9

Yokohama Rubber Co., Ltd. has announced that its ADVAN Sport EV tires are being used as the original equipment for the newly released Stelato S9, a premium electric vehicle developed through a collaboration between HUAWEI and the Beijing Automotive Group (BAIC Group). The Stelato S9, which hit the Chinese market in August 2024, comes fitted […]

Angelo Noronha Appointed New President and CEO of Yokohama ATG

Yokohama Rubber Company (YRC) has announced that Angelo Noronha, the current President of Global Aftermarket Sales, will take on the role of President and CEO of Yokohama Off-Highway Tires (Y-ATG) starting January 1, 2025. Nitin Mantri, Co-Chief Operating Officer at YRC, expressed enthusiasm about Noronha’s appointment, emphasizing his long-standing contributions to Y-ATG. With over 15 […]

Porsche Endurance Challenge North America Set to Feature Yokohama Tires

The Porsche Endurance Challenge North America is set to wrap up its debut season at the renowned Circuit of The Americas (COTA) in Austin, Texas, on November 22-23. For the season finale, all participating vehicles will be fitted with the high-performance Advan A005 slick Yokohama tires. This event brings to a close a four-race season, […]

Yokohama Rubber Partners with Mazda to Equip New CX-80 SUV with High-Performance Tires

Yokohama Rubber Co. Ltd. has announced that it will supply its ADVAN V61 tires as original equipment (OE) for Mazda Motor Corporation’s upcoming crossover SUV, the MAZDA CX-80. The new vehicle is set to hit the markets in Japan, Australia, New Zealand, and other countries in October 2024. The tires will be available in two […]