Category Archives: Pirelli Resources

Pirelli to Use Lignin Reinforcing Filler in Car Tires

Later this year, Pirelli is set to launch car tires that include wood-derived fillers. According to Luciano Tadielli, an innovative materials researcher, the innovative industrial process is optimized for scale-up and utilization in passenger car tires. Pirelli’s technology follows the company’s years of research and development to solve challenges surrounding the mixing of lignin into […]

Pirelli Earns Customer Satisfaction Award from J.D. Power

Pirelli scored the highest in J.D. Power’s 2022 Original Equipment Tire Customer Satisfaction Study. This was the second time in a span of three years. The tire manufacturer scored 813 in a study that takes a look at consumer satisfaction with original equipment tires. The Passenger Car Segment usually averages 793. It analyzes four areas: […]

Pirelli Launches Campaign to Celebrate 150 Years of Excellence

Pirelli was founded by Giovanni Battista Pirelli in 1872 in Milan. Until 1901, the company produced scuba diving gear and rubber products before specializing in tires. The last 100 years have seen the manufacturer push the performance and innovation boundaries for both motorcycles and racecars. Pirelli is now the sole supplier of the Superbike World […]

Pirelli P Zero Named UHP Tire of the Year by evo Magazine

evo magazine has named the Pirelli P Zero tire the ultra high performance tire of the year. This is the second time this is happening. The tire was competing against eight well-known brands in a series of challenges. evo was looking for the best performance tire. At the end of it, the magazine described the […]

Pirelli Completes Testing The New 18-inch Low-Profile F1 Tire

Pirelli recently completed carrying out tests on the new 18-inch Formula 1 tire that is expected to replace the outgoing 13-inch tire for the coming season. The testing was done in France at Paul Ricard in a wet tire test. It was conducted by Daniil Kvyat, an Alpine reserve driver. The whole program called for […]