Category Archives: Yokohama Resources

Yokohama Rubber has announced that its GEOLANDAR X-CV tires (Pattern No. G057E) will be offered as an original equipment option for the 2024 Lexus GX 550 SUV. These tires will be available in size 265/55R20 113V for the North American market and 265/55R20 109V for the Japanese market. The Lexus GX 550, which debuted in […]

Yokohama Rubber is providing its Geolandar A/T G015 tires as original equipment for Toyota Motor Corporation’s new Crown Crossover RS Landscape, a special edition of the Crown Crossover. This new vehicle hit the market in Japan in April, featuring tires sized 245/60R18 109H. Yokohama Rubber describes the Geolandar A/T G015 as an all-terrain tire designed […]

Yokohama recently marked the start of the construction of a new tire plant in Mexico. The plant will produce new passenger car tires with a capacity of up to 5 million units per year. At the ceremony, several community representatives and local government officials were present, including the Governor of Coahuila and the Mayor of […]

The Global Data Service Organization (GDSO) for Tyres and Automotive Components is an international NGO that promotes access to information and standardization when it comes to tires. Yokohama joined the organization in January 2024, becoming one of its latest members. As a result, the tire manufacturer will adhere to standards enhancing tire identification management. The […]

Yokohama has just announced a new tire designed for fleet operators who would like to keep going in snowy and icy conditions. The 907W replaces the SY767 and comes with a three-peak mountain snowflake (3PMS) badge for its remarkable snow performance. It offers a longer tread life than its predecessor thanks to its deeper tread […]

Yokohama’s 1-million-square-foot Mississippi plant just celebrated its 10th anniversary. The factory produces about 70,000 Yokohama tires monthly with a workforce of 889 employees. The staff are spread out across four shifts that work round the clock. In total, the plant produces 43 different SKUs and 5 different tire sizes. It started operations in October 2015 […]

Yokohama Rubber which sells Yokohama tires in different parts of the world has sent its sympathies and condolences to those who lost their loved ones in the recent Hawaii wildfires. Through its Yokohama Magokoro Fund, the company stated that it will donate ¥1 million ($6,767.27) in support of relief efforts. This will be done through […]

The first-ever Toyota Grand Highlander will ride on a new set of Geolandar X-CV tires from Yokohama. The tires are designed to offer great maneuverability and high-speed performance while optimizing ride comfort. The mid-size SUV was launched in North America in June 2023 and will fit 255/65R18 111H and 255/55R20 107V size tires. The tire’s […]

Yokohama will supply the Advan Sport V107 tires as original equipment for the new facelifted Porsche Cayenne. The tires will be available in size 285/40R22 110Y for the front and 315/35R22 111Y for the rear. The tires were made in collaboration with Porsche at Yokohama’s testing center in Nürburgring, Germany. They are a high-performance option […]

Yokohama Tire recently announced that it will start adding the E+ mark on the sidewall of its passenger car, truck, and bus tires to indicate that they meet the requirements set by EVs. This will happen beginning of the second half of 2023. The first Yokohama tires to receive the E+ mark will be the […]