Author Archives: William Mutugi

General Tire to Add New Tires for the 2020 NWES Season

General Tire has been the Official Tyre Partner for NASCAR Whelen Euro Series for the last six years. The first season of this partnership saw races being done door-to-door across Europe in an impressive Pure Racing style. For 2020, General Tire plans to enhance the driving experience for participants by introducing new NWES General Tire […]

Cooper Tire Scoops Two Global 2019 GOOD DESIGN® Awards

Cooper Tire recently announced that it had scooped the 2019 GOOD DESIGN® award for its all-terrain Discoverer ATT™ tire designed for Asia and its mud tire, Evolution M/T™, which is made for North America. The two awards came courtesy of The Chicago Athenaeum Museum of Architecture and Design in partnership with the European Center for Architecture, […]

Pirelli Introduces A High-Tech Cyber Tire

The smart tire revolution is taking over fast. Among the key players adopting advanced technologies to enhance the performance of tires is Pirelli. Their new Pirelli Cyber Tire is a highly-sophisticated component that features plenty of advanced sensors. These sensors convey warnings and radio information to the driver in case there is a rip, puncture, […]

Hankook Adds Two New WideBase Tires for North America

Hankook Tire America recently added two new bus/truck tires to its portfolio. The two tires are named e3 WiDE DL 12 drive-axle radials and AH32. They are built for long-haul and regional applications. Hankook tires have always been pioneers in providing the best technology. The two new tires are built using the “Smart + Technology” […]

Mickey Thompson Announces Reward Promotion for Tires Bought

Mickey Thompson Tires recently announced that it will be giving away an $80 Prepaid Card to customers that purchase four new Micky Thompson tires. The promotion will run from March 1 to April 15, 2020. The products that will get customers winning the reward include the Baja ATZP3, Baja Boss®, and Baja MTZP3 tires. The […]

General Tire Celebrates the Success of the 2019 TransAnatolia Rally Sponsorship

The TransAnatolia Rally Raid is an international sporting occasion that was recently held for the very first time in Turkey. The rally was split into 4×4 off-road, ATVs, truck and motorcycle categories. With over 1,200 miles (2,000 km) of challenging terrain to cover, the event attracted more than 100 racers from all over the world. […]